How negative dig by the British press became the label for a music genre more popular today than when the shoegaze term was coined…

Labeling theory is the theory of how the self-identity and behavior of individuals may be determined or influenced by the terms used to describe or classify them.

“Shoegazing was a joke at the time but I love the fact that it is a term that has been reclaimed by people who love a bunch of bands that never got to be in the mainstream.” — Neil Halstead, Slowdive’

See, Shoegaze, an Oral History — http://www.wonderingsound.com/feature/shoegaze-oral-history-slowdive-ride-lush/

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